Sorry Brexiters – but you’ve been conned. By an American. And he’s not even hiding the fact.

PR executive Gerry Gunster has been boasting about how his firm was behind the successful Brexit campaign – and how he used sales techniques instead of facts to trick British voters into voting for Brexit.

Gunster claims he was behind the successful slogan “take back control” and was the person who directed the Leave campaign to run a campaign free of facts which played on voters’ emotions, in particular fears about immigration.

Gunster even employed the services of a hypnotist to work on Leave campaign videos.

The extremely expensive services of Gunster’s Washington firm were bankrolled to run the Brexit campaign by multi-millionare UKIP backer Arron Banks.

In the past, Gunster’s firm has helped big US corporations fight unpopular public health measures such as sugar taxes.

It’s ironic the very voters who…

If you give notice to your landlord or your employer, you trigger a process which, if you don’t do anything else, will leave you homeless or jobless after a given period. Furthermore, even if you do take some action, the decision is still partly in the hands of others. You need to find a house you like and a landlord that will let to you or a job you like and an employer that will have you. For this reason, most people don’t give notice to their landlords without having another home to go to or notice to their employers without having another job lined up. The only people who do are those who have enough money behind them to give them other options. Or those who are extremely reckless.

Something similar applies to the triggering of Article 50. As we understand it at the moment, once triggered, Article 50 is irrevocable…